Driving instructor CRM & lead generation platform
Students book and pay us up front. We route them to you and pay you weekly by Faster Payments. No per-lead fees, no chasing — Starter is free, Pro from £29/mo adds priority routing and calendar sync.
Why Instructors Choose LeapFrog
Join the founding cohort of instructors across the UK who are growing their business with our lead generation platform and CRM.
Qualified Leads
Receive pre-qualified students in your area who are ready to book. No more time wasted on tyre-kickers.
Paid weekly, no chasing
Students pay LeapFrog for the whole course — we pay you weekly by Faster Payments for the hours you deliver. No invoicing, no cash handovers, no per-lead fees.
Easy Scheduling
Set your availability, and students book through the platform. Reduce no-shows with clear booking confirmations and follow-up messages.
Student CRM
Track progress, manage bookings, record payments, and keep notes on every student in one place.
Save Time
We handle marketing, booking, and payment collection. You focus on teaching - that's what you're best at.
DVSA Verified
We accept DVSA-approved instructors (ADI green badge) and trainees (PDI pink badge).
Tiers built around how you work
Starter is free forever. Pro and Team carry founding-rate pricing for the first cohort — locked at the rates below for 12 months once you sign up.
Starter
Routed work in the standard queue, no upfront cost.
- Routed pre-paid students in your area
- Paid weekly by Faster Payments
- No per-lead fees, no franchise fees
- Set your own hourly rate (£32–£45 band)
- Basic CRM: bookings, students, schedule
Pro
£49/mo list after the founding cohort closes
Priority routing + Google Calendar sync. Locked at £29/mo for 12 months when you join the founding cohort.
- Everything in Starter
- Priority routing — you see students first
- Google Calendar 2-way sync
- Advanced CRM: notes, lesson plans, progress
- Weekly performance dashboard
Team
£99/mo list after the founding cohort closes
Everything in Pro plus multi-seat for sub-instructors and coverage exclusivity in your district.
- Everything in Pro
- Multi-seat (up to 5 instructors)
- Coverage exclusivity in your district
- Advanced analytics + leaderboards
- Priority support
Want to chat through it first? Drop your details and we'll book a 15-minute intro — no commitment.
Researching alternatives?
We publish side-by-side comparisons so you can assess lead costs and platform features before joining.
How Our Lead Generation Works
Getting started is simple. Register your interest and we'll handle the rest.
Register Your Interest
Fill out the form below with your details and coverage area. We'll review your application within 48 hours.
Complete Verification
Enter your ADI badge number and set up your profile. We'll contact you before we go live in your area.
Start Receiving Leads
Students in your area will find you through our platform. Accept bookings and grow your business.
Driving Instructor Leads Across the UK
We're actively recruiting instructors in these cities. Click your city to see local opportunities.
Driving Instructor CRM Built for ADIs
Our purpose-built CRM helps you manage your entire driving school business from one dashboard. Track students, schedule lessons, record payments, and grow your business.
- Student progress tracking and lesson notes
- Automatic booking reminders (reduce no-shows)
- Payment tracking - deposits, cash, and card
- Theory and practical test date tracking
- Mobile-friendly - manage on the go
- Revenue reports and business insights
Register Your Interest
Join our network of DVSA-approved driving instructors. Fill out the form below and we'll be in touch within 48 hours.
Frequently Asked Questions
Common questions about our driving instructor lead generation and CRM platform.
Students find us through Google, social media, and word of mouth. They enter their postcode and requirements, and we match them with verified instructors in their area. When a student books lessons in your coverage area, you'll receive a notification with their details. You can then contact them directly to arrange the first lesson.
Ready to Grow Your Business?
Join the founding cohort of instructors who'll be getting more students with LeapFrog.
Instructor contacts you within 24 hours · Full refund if no match